Full-Stack Marketer
Bangalore, KA, IN, 560100
Summary
We are seeking a highly resourceful and technically skilled Full-Stack Marketer to join our team. In this role, you will own the entire marketing funnel, execution to analysis and optimization. The ideal candidate will have deep expertise in managing a modern marketing technology stack, be familiar with the latest AI tools, and possess the technical skills to implement and maintain these systems independently. This is a role for a "doer" who thrives on solving complex growth challenges through experimentation and innovation.
Your role in our mission
Key Responsibilities
- Strategy & Planning: Develop and execute end-to-end, multi-channel marketing campaigns that directly impact business growth and revenue.
- Marketing Technology Ownership: Independently manage and optimize our marketing and reporting tool suite. This includes implementation, configuration, and API-based integrations.
- AI Integration: Actively research, evaluate, and deploy new AI tools and techniques to enhance marketing workflows, personalize content, and automate campaign management.
- Technical Implementation: Use technical skills (such as working with APIs, basic HTML/CSS, or Zapier/Make automations) to set up tracking, build workflows, and integrate various tools without heavy reliance on developers.
- Reporting: Track, measure, and report on growth and account-level metrics using Power BI, Tableau, Domo, or similar visualization tools. Build and maintain custom dashboards to monitor performance and present clear, actionable insights to the wider team.
- Cross-Functional Collaboration: Work closely with product, sales, and marketing teams to identify growth opportunities, share insights, and implement data-driven strategies.
- Continuous Learning & Innovation: Stay ahead of marketing trends, AI tools, and growth strategies, quickly evaluating and implementing new technologies to gain competitive advantage.
Required Skills & Qualifications
- B.Tech or MBA from Tier 1 College
- 5–10 years of experience in digital marketing, growth marketing, or full-stack marketing roles.
- Hands-on expertise in Salesforce, HubSpot, Demandbase, Folloze, Power BI, and AdTech platforms.
- Strong analytical skills, with experience building dashboards, reporting, and interpreting marketing data.
- Experience leveraging AI and automation tools in marketing campaigns.
- Ability to work independently, manage multiple projects, and execute campaigns end-to-end.
- Strong understanding of marketing technology, digital channels, and campaign optimization.
- Excellent communication, problem-solving, and project management skills.
Preferred Qualifications
- MBA in Marketing, Business, or a related field.
- Experience in B2B SaaS or technology-driven marketing environments.
- Knowledge of SQL, APIs, or coding for marketing automation and integrations.