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Marketing Operations Coordinator

Date:  Mar 6, 2025
Location: 

Bangalore, KA, IN, 560100

Req ID:  29571

Summary

The Marketing Operations Coordinator will support the Marketing Operations Manager by managing dashboards, tracking campaign performance, and assisting with project execution. This role is ideal for an early-career professional with strong analytical skills and project coordination experience, ensuring that marketing operations run efficiently
 

Your role in our mission

Marketing Dashboards & Reporting (50%)

  • Assist in building, updating, and maintaining marketing performance dashboards (Google Analytics, Power BI, Tableau, Salesforce).
  • Track and report on email marketing, campaign engagement, lead generation, and pipeline contribution.
  • Support multi-channel attribution reporting, ensuring accurate performance tracking.
  • Help standardize data hygiene and accuracy across marketing automation and CRM platforms.

 

Project Coordination & Workflow Optimization (30%)

  • Work closely with the Marketing Operations Manager to track and manage project milestones, deliverables, and deadlines for marketing campaigns.
  • Maintain the marketing project tracker, ensuring stakeholders have visibility into active projects.
  • Support the execution of marketing workflows, ensuring seamless collaboration across teams (Field Marketing, Content, Creative).
  • Assist in coordinating marketing automation tasks, such as campaign approvals, data segmentation, and reporting requests.

 

System & Data Management (20%)

  • Support lead data integrity and list management within Salesforce and Marketo/HubSpot.
  • Perform QA and troubleshooting for marketing automation workflows and CRM data consistency.
  • Help with auditing lead scoring, segmentation, and data workflows to improve efficiency.

 

Required Qualifications:

  • 1–3 years of experience in marketing operations, project coordination, or marketing analytics.
  • Experience with Excel (pivot tables, v-lookups), Google Sheets, or basic data visualization tools.
  • Basic exposure to CRM (Salesforce, HubSpot) or marketing automation platforms (Marketo, Eloqua) is a plus but not required.
  • Strong organizational and communication skills, with the ability to manage multiple projects at once.
  • Analytical mindset with attention to detail in tracking, reporting, and process optimization.
     

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